SILVER

PURE PURPLE

SKU PF029352
Bottle - 100 ml
Hyper-concentrated texture
Concentraded violet ash booster

POWERED BY BOND COMPLEX & AÇAÍ
DESIGNED FOR COOLER TONE
SALON EXCLUSIVE PRODUCT

Ultra-concentrated violet/ash pigment for neutralizing orange/yellow tones.
When added to the Purple Shampoo and Purple Conditioner, it enhances the effects of the anti-yellow routine for ultra-natural cool blonde, white or gray hair.
It can also be used to enrich the Yellow Professional technical or care services.
CARE (1:10): mix 1 ml of Yellow Pure Purple for every 10 ml of Yellow Professional Shampoo/Mask/Conditioner according to the need of the hair. Apply and leave in (Shampoo 3-5 minutes, Mask and Conditioner 5-8 minutes). Rinse.

COLOR: add 5 ml of Yellow Pure Purple for every 50 ml of Yellow Color mixed with the correct amount of activator on levels 8 to 10, including Yellow Color High Lift. On levels 5 to 7 we recommend 50 ml of Yellow Color and 10 ml of Yellow Pure Purple. Mix until smooth. Apply.

SHAPE (1:10): mix 6 ml of Yellow Pure Purple with every 60 ml of smoothing mousse, then apply.

NEUTRALIZE.
SHINE.
REPAIR.

The Silver line by Yellow Professional is the perfect solution for those who want cool, radiant tones. Thanks to luxurious textures and professional formulas enhanced by Bond Complex, Açaí and purple pigment, it offers a complete hair care experience: it neutralizes unwanted yellow-orange tones and provides hydration, silkiness and shine. For perfect hair, every day, no compromise.
What's inside?
All Ingredients
AQUA (WATER), PROPYLENE GLYCOL, PHENOXYETHANOL, HYDROXYETHYLCELLULOSE, COCAMIDOPROPYL BETAINE, ACID VIOLET 43 (EXT. VIOLET 2), ETHYLHEXYLGLYCERIN, LACTIC ACID, SODIUM HYDROXIDE, HYDROLYZED RICE PROTEIN, BENZOPHENONE-4, ALOE BARBADENSIS LEAF JUICE, SODIUM PCA, ARGININE, PROLINE, CITRIC ACID, HYDROLYZED WHEAT PROTEIN, PROPANEDIOL, HYDROLYZED SWEET ALMOND PROTEIN, SODIUM BENZOATE, EUTERPE OLERACEA FRUIT EXTRACT, MALTODEXTRIN, POTASSIUM SORBATE

Our formula

BOND COMPLEX

Repairs and restores damaged hair by treatments and external factors. Helps to hydrate the hair and create a film around the cuticle giving it strength.

AÇAÍ

“Superfood” with an intense purple color, with antioxidant properties.

ALOETRIX

A complex of aloe vera, wheat protein and UV filter that improves hydration and combability and protects the outer hair fiber.

Results

-23%

YELLOW TONES*
*Instrumental test conducted on treatment with Purple Conditioner+Pure Purple, compared with untreated hair.
support

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Explore every product in our permanent color line with our step-by-step brochure, featuring 80 available shades. For a deeper dive into all our products, visit the Education section, where you’ll find a variety of videos to discover the Yellow Professional world.

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